American Express just completed a survey that reinforces the value of mystery shopping. The study found that a large majority of Americans are willing to spend more money with companies that have outstanding customer service. Mystery shopping reinforces the importance of customer service and quality control.
To find out more about this study check out: http://www.prweb.com/releases/MSPA/05-1/prweb8403101.htm
If you’re interested in our Mystery Shopping Program and how it can benefit your company please e-mail Cketz@goodwin-associates.com